Cardinal Bend’s Story
Who am I? Who is Cardinal Bend any way? Why am I doing what I do? Here is my Who & Why! The name itself comes from our location on a bend in a rural road that has had a fair amount of cardinals. Thus Cardinal Bend.
Over the years I have always wanted to start my own business. Right after I got married by husband and I started a pet store. It had been his hobby that grew into a business. The pet store was his passion and not mine. Within six months the start up capital and personal drive both dried up. After that years went by as I dreamed of running my own business, but it went nowhere. I had many plans, many ideas, at least 63 per day, but nothing ever paned out or maintained an income.
I tried to earn money teaching art classes or sign language classes, these meet the need for a year or two and then fizzled out. I thought about painting or drawing and selling the items on ETSY or craft fairs yet this also never went anywhere. People liked my work but not enough to pay for it.
I needed some extra income to supplement my husband’s lower paycheck. I wanted to visit my girls and their families across the country in Tulsa without scraping money from other needs. I wanted to go to camp meetings with our church and not always be bumming a ride. There were things I wanted to buy or do and bills that we could not pay off fast enough. But no job opportunity worked.
How it started
For the last few years I have made the Christmas/ Holiday/ New Years cards that I have given family and friends. I could never find a card that said exactly what I wanted to say. So we made homemade unique inspirational cards and shared them with others as we passed from 2015 into 2016 and then from 2016 into 2017.
My mother heard of all my business ideas, and all of my failures. Early in 2017 she said she had an idea. She wanted a special card and could never find one. Could I make it for her? I made her that card and a few others. She ended up with a number of cards she wanted. I loved it! My mother became the first customer to what would become a unique inspirational greeting card business. My sister-n-law was excited about it and we were ready to role.
I have always loved…art
I have always loved…crafting
I have always loved…teaching
I have always loved…encouraging others
I have always loved…helping others hear about God
After all the failures things are different NOW! Business Boutique has helped me start when I would have tried to perfect my product and never have opened shop. I have given myself permission to be a beginner and to fail if necessary. I have gained a confidence and self-respect that is vital to building and maintaining a business. I have confidence that I can do this!
Ultimate Motivator: My biggest drive for starting a business now is because my daughter needs braces. We have pursued many avenues to try and get financing but nothing has worked. She needs this for her self-esteem and appearance. We have waited too long. ($5-15,000 – to include 3-4 bridges and multiple implants. Kimber has undiagnosed Ectodermal Dysplasia. Her biggest symptom is the 11+ adult teeth that are missing. The teeth she does have are very sensitive.)
Financial control: My long term desire and burden for the business is to build additional income to supplement my husband’s paycheck, with the goal in the future of replacing his income. My husband will either retire or possibly pass away within the next few years. He has many physical challenges which include having survived a heart attack, quadruple bypass surgery, diabetes (requiring insulin shots), high blood pressure, hearing loss (requiring hearing aids), titanium implants in both ears, blindness in one eye, Melanoma 2-3 times, and recently bladder cancer. Praise the Lord! He is still ticking, of which I am thankful. When he retires our low income will drop significantly.
Outlet: My greeting card business gives me enough of a creative outlet so that I can use my artistic and writing talents. It is one thing that I can do that actually gives me energy and builds my personal self-esteem/self-confidence. I am always giving to my family, husband, kids, grandkids and others while I do so with no reservation, they do drain me of person worth some times. My business allows me to be creative and rejuvenates me personally.
Thanks for reading and caring who I am!
Let me know who you are, I’d love to get to know you!